Designing an Effective Business Brochure

Sy Syms, the discount retailer who owned scores of clothing stores in the northeastern United States, and who had many hundreds of thousands of customers, had a saying which everyone who sells for a living should know: An educated consumer is our best customer. What did Sy Syms mean by that? Did he mean that he wanted only those customers who had studied at Harvard and had gotten a Fulbright scholarship to Cambridge? That’s not what he meant at all. He meant that the more your customer relies on you…

Six Sizzling Trends In The Restaurant Business

Trendy Morimoto

Let’s face it; we live in a county of finicky eaters. Styles and trends in the restaurant industry seem to change just as quickly as those in the fashion world. While there are some foods that never seem to change always have a large following, those of us who live and breathe restaurants know that in order to keep our customers happy, we have to give them what they want. And often what they want is change. If you are feeling like your menu is stagnant and you’re struggling to…

The Top Ten Plants To Use In Your Children’s Garden

Child Gardening

Finding a good activity that will keep your children continually interested in outside can be a tough endeavor. Gardening is a great way to engage your children in the great outdoors while also providing them with an educational activity and creative outlet. I don’t know about you, but I think gardening may be one of the best activities out there for kids. However, you want to be careful that your children will have a positive experience and that their plants will flourish and not end up as a withered pile…

Seven Tips For Getting Your Child Ready For Kindergarten

First Day of Kindergarten

Walking your child into school on their first day of kindergarten can be an emotional experience for both you and your son or daughter.  A wide range of emotions from fear and apprehension to excitement and anticipation are common.  Very quickly, however, the time will come for you to give one last kiss and a hug, trust that you have done enough to prepare your child for this new adventure, and walk away.  You may only be apart for a short time, but that first separation can feel monumental.  The…

Simple Steps That Can Improve Your Heart Health

Healthy Heart

Heart disease affects about nine million adults in the United States alone, and kills an adult every 37 seconds.  Many of these deaths could be preventable if we are willing to take certain steps to improve our cardiovascular health.  In-depth research has suggested that the prevalence of heart disease can be decreased by almost ninety percent with a few simple changes to diet and lifestyle.  Every adult show be implementing the following steps to not only increase the health of our hearts, but to gain more satisfaction in how we…

Four Questions Every Parent Of A Teenage Driver Should Ask

Teen Driver

Most teenagers feel that they should have a new car and the ability to use it whenever they want the second that they turn sixteen.  While this is a nice fantasy, the reality is that driving is dangerous, and most teens are ill equipped to handle the pressures of operating a vehicle in stressful situations.  Teens who are handed a car on a silver platter on their sixteenth birthday may appreciate the car less, and take less responsibility for their driving decisions.  Because teens have a tendency to be easily…

Ten Absurd Myths About Aging

It’s no wonder so many people dread growing older.  With so many ideas in society today about what it means to age, it’s understandable when seniors look to the future with a sense of foreboding.  If the headlines are true, everyone must face loneliness, poor health, memory loss, and dependence on loved ones in their golden years.  Fortunately, these ideas simply are not true.  Many seniors now enjoy lives full vitality and independence.  Advances in medical science have led to improved health for a great number of people.  Here are…

Get Everyone to Wear Name Tag Labels at Your Next Conference or Event

Have an event coming up & getting ready to order name tag labels? One of the biggest challenges that no one likes to talk about, is that about 20% of the people attending seem to refuse to wear their name tag. This is quite frustrating for any event planner. When you want a big group of people to connect, that name tag is the perfect “icebreaker.” Here are a few tips to encourage even those hold out 20% to wear their name tags! Raffle prizes. This is a fun way…

Great Parenting Advice from Dad About Not Being Special

Children-are-not-special

This gem is from Cyanide and Happiness. I am giving a transcript (below the comic) because I believe there is great wisdom and truth in the words of this comic. Parenting Wisdom Son: Hey Dad, I got an F in the spelling bee and a participation award! I did good, huh? Dad: No kiddo, you did absolutely dreadful. Son: Huh? Dad: See, despite what everyone at school is constantly telling you, you aren’t special. You are special to me, because you’re my son. However, you aren’t special to everybody else.…

Make Your Business Stick with Business Card Magnets

Own a small business? Don’t neglect the importance of promotion and marketing for your business. While some of these tactics can be quite expensive, many are actually pretty cost effective. A great option for many business niches is choosing Business Card Magnets. These magnets share the information that is on your business card, and they “stick around” because they are magnets. Its a fact: customers love Business Card Magnets. Giving out these magnets means that your business information is easily at their fingertips. Whether you are a realtor, hair salon,…